India International Film Tourism Conclave (IIFTC) is India's premier film tourism initiative promoted by Mercury Integrated Marketing Services Pvt. Ltd.supported by Film Federation of India – India’s apex film trade body. IIFTC offers various business & media platforms for tourism boards, film commissions and production services companies, to engage with the vast and vibrant Indian film and entertainment industry to promote their countries, regions, locations and services for the purpose of film shoots. Our service include Conferences & Exhibitions, B2B events, Digital and print media, FAM trips etc.


The first IIFTC film tourism conclave was held in February 2013 in Chennai with a vision to bring together two of the most exciting industries of films and tourism. Since then, IIFTC has hosted 17 major events in 6 Indian film markets including Mumbai, Chennai, Hyderabad, Kochi, Bengaluru and Kolkata with participation from over 30 countries and 500 filmmakers. IIFTC’s media initiative - CinePort is India's first film tourism focused magazine. CinePort aims to be a repository of knowledge by providing Indian filmmakers multitude of options and information about new exciting film locations.


IIFTC advises various tourism boards from around the world on the advantages of Indian cinema as a medium for destination marketing. IIFTC proactively works with some of the best production houses in India to execute promotional associations between destinations and films. IIFTC also works with some of the leading production houses in India to scout locations and related services for their next big production. With its in-house research team and experts, IIFTC is an ideal partner for any tourism brand who wants to engage with the Indian film and entertainment sector.